Rio Yachts' marketing department welcomes a new recruit: Arianna Milesi, who will take over the management of communications for the famous brand. Milesi, with a distinguished career in the nautical sector, succeeds Paola Barcella, who worked successfully at Rio Yachts for 16 years. The Bergamo shipyard expressed its gratitude to Barcella, stating: " We extend our sincere thanks for these 16 years of fruitful collaboration and wish him our warmest wishes for his future professional achievements.”
In an interview with Allboats , Arianna Milesi shared her first impressions of her arrival at Rio Yachts : “I am delighted to start working for a company nautical historic and family-run Italian company. Rio Yachts has always maintained a solid profile throughout its more than 60 years of existence; its ownership has never changed and it has always adapted to the evolution of the nautical sector. It is a prestigious brand that has marked the history of navigation, and I am proud to join the team.
Milesi continued: "Rio Yachts has always been a pioneering company, especially in its approach to communication and marketing in the nautical sector. I did not have the honour of working with my predecessor, but taking on this position is a great incentive and recognition that will allow me to grow even more professionally."
At the house of Rio Yachts, Arianna Milesi will be responsible for marketing, of the communication, of the press relations as well as the trade fair and event managementShe will also provide support to the sales department for aspects related to pre- and after-sales communication.
Born in 1991, Arianna Milesi graduated in communications and, after a brief professional experience in a communications agency, she immediately entered the nautical sector with Sessa Marine, where she worked for six years. She then joined Solemar, where she played a key role in relaunching the brand on the market. After a year and a half at the Bergamo shipyard, she joined Rio Yachts.
“I have always worked in the field of marketing and communication for the nautical sector, and this is where I want to stay – Milesi emphasizes – Moreover, the boats are a great passion of mine. I have a boat license, I love to make crossings and I am a regular at trade fairs, exhibitions and events in the sector, not only for work
Alessandro is a professional journalist who has been working with The International Yachting Media since 2022. He is an expert on the sea and, of course, boats.
